You don't have to look far to find people who have received the news of GM and Chrysler's financial hardships with a certain "they had it coming" smugness.
But the fall of these corporate giants has implications far beyond the snipping of a few golden parachute cords. As this story details, the human costs of Chrysler's failure reaches far and wide. Lest we forget, many small dealerships have been family-owned for generations, and small, family-owned businesses are the backbone of America's economy.
What is truly heartbreaking about this news, though, is the way Chrysler is treating its loyal franchisees. After forcing several dealers to acquire huge amounts of square footage just for their brand, setting ridiculously high minimums on parts and unit orders, they are simply cutting the cord on many of these local dealers.
Another example of why Chrysler is failing... a myopic inability to see the true strength they had in their network of dedicated dealers.
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